• Digital Marketing Specialist focused on retention, engagement, and campaign management

  • Strategy

    I've planned digital campaigns and content strategy, analyzed web UX, and executed integrated marketing tactics to help increase engagement and conversions.

    Email Marketing

    I’ve worked with a variety of marketing platforms to produce high-performing, personalized promotions, weekly newsletters, and behavior-triggered automations.

    Paid Media & Advertising

    I have experience planning and executing Meta and LinkedIn advertising, affinity marketing delivery, as well as supporting paid search efforts.

  • About Me

    I’m a Washington, DC-based digital marketer with 8 years of experience contributing to marketing & communications initiatives as a strategist, technician, architect, and communicator. I’ve worked for B2B and mission-driven member associations, as well as served stints with e-commerce and regional businesses targeting a multitude of demographics. My goals is to amplify brands' identity and value through an intentional, data-driven digital strategy.